All About The Music
Especially for Bjorn and Benny, the most important thing to the band was the music. Lyrics were second. They wrote the music first and then added lyrics which is different than most bands. They believe “real bands” focus on the music.
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Stig Anderson’s Role
Stig Anderson was ABBA’s manager and considered as ABBA’s fifth member. It was his creative business decisions that helped them achieve such mass success.